Imagination in power

ARTICLE -

At Cos d’Estournel, architecture does more than set a scene. It expresses a vision.

2406 Cos (TobeJIN)7

At Cos d’Estournel, every architectural gesture tells the same story: that of a place where imagination leads, and where boldness shapes spaces as much as the wines.

For two centuries, each creation has anchored the estate in a singular aesthetic where technique meets escapism, and where imagination allows itself anything—provided it serves the wine. Stendhal already sensed its power when he wrote: “This very elegant building, of a brilliant light yellow colour, is in truth of no style at all; it is neither Greek nor Gothic; it is very cheerful and would rather be in the Chinese genre.” Wonder has crossed the ages. Boldness too.

The story begins with Louis-Gaspard d’Estournel, a visionary spirit who, in the 19th century, shaped a château unlike anything the Médoc had known. The pagodas inspired by Asia and their unexpected silhouettes on the gravel hill create a mental geography that both disorients and fascinates. A later addition, the immense Zanzibar gate carved in the 18th century, further strikes the imagination. Together, they affirm a conviction: wine deserves a setting capable of telling a story. Inside, the organisation of the cellar—already conceived with modernity in mind—impressed visitors as early as 1838, long before the term “technical cellar” became commonplace.

Cos d'Estournel (13)

Later, Michel Reybier picked up the thread without ever diminishing its momentum. His intervention is discreet yet decisive. The gravity-fed cellar inaugurated in 2008—the first of its kind in Bordeaux—redefined winemaking practices. Architecture became a precision tool in service of the wine, extending with restraint and accuracy the founder’s original boldness. It naturally embraces aesthetic intent in a simultaneous pursuit of what is good, right and beautiful. Enter the vast tasting room preserving the château’s original framework, cross the glass walkway overlooking the barrel cellar, and finally reach the cellar where six elephants stand guard over the collection of Cos d’Estournel vintages.

Cos d'Estournel - Chai (1)

Just outside the Château, one follows the path of elegantly trimmed topiary shaped like elephants. Nearby, the Chartreuse, entirely decorated by Jacques Garcia, opens another chapter. The atmosphere becomes hushed and voluptuous, animated by plays of light and shadow. Velvet, secret perspectives and golden highlights compose an intimate theatre where sophistication remains perfectly controlled.

Further on, adjacent to the Cos d’Estournel estate, Michel Reybier acquired the historic home of Louis-Gaspard d’Estournel. At the heart of the vineyard, La Maison d’Estournel presents itself as a charming country residence. It offers a distinct experience—simple, authentic and close to nature. Travellers discover a suspended moment, conducive to contemplation and sharing, with the feeling of being elsewhere and yet at home.

Cos d'Estournel - La Chartreuse de Cos (2)
Maison-Estournel_Facade-5@B-Bolton-MBA

At Cos d’Estournel, imagination does not seek eccentricity. It advances as a principle. From Louis-Gaspard to today’s creators, the same impulse runs through the estate: daring.

Daring to surprise, daring to reinvent, daring to offer architecture that nourishes the mind as much as it supports the quest for ever-greater precision in wine. Nothing diverts its trajectory. Here, dreams are pursued seriously, and discreet yet continuous boldness affirms what makes Cos d’Estournel singular: a château and a wine unlike any other.

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